Online Business Consultancy

We understand online business is a very complex process for a typical business man like you. The moment you go live, you need to worry about a lot more things than before. Worse - things that you do not know anything about.

For many a business, success depends on personal service and their customer loyalty. How do we achieve them on internet, which is in essence impersonal? You understand your customer's needs and behaviour while dealing with them. But how would you understand the information needs, behaviour patterns and decision making processes of an online customer which are quite different and more complex.

You attract you customers by setting up a shop in a busy location, advertising on your window, sending flyers to your target location etc. How would you do them on internet which is open to all, no main streets, no defined geographic locations etc.? We have sited a few examples so that you get an idea of changed and more dynamic and open markets that have become the order of the day. It throws as many challenges as opportunities. Perhaps more...

Apart from the above pure business and market issues, there are technical and legal issues to deal with as well. For example how do people recognise you on the internet (Domain name registration), how do you set up an online shop ( eCommerce website), how do your customers find you on the internet (SEO, Sponsored links, Google AdWords, Google AdSense), how do they find your products (Site search, Product catalogue), how do they decide to buy your product(Product pictures, animations, demos, specification sheets, testimonials, articles, blogs), how do they place an order( shopping cart, price lists), how do they pay (payment gateway), how do they know what is happening to their order( order tracking), how do you fulfill their orders(Order processing), how do you ship and deliver the orders ( physical delivery is not within the scope of eCommerce, you need to make arrangements for delivery by post, courier, pick up etc), how do you handle returns( again not within the scope) and we are sure there are a host of other issues.

We work with you and help define the online business clearly and develop a road map which can then be implemented in a phased way to suit your business goals, opportunities and budgets.

Website Consultancy

We understand many businesses are very keen on getting on to the bandwagon of online business and emarketing with a view to expand their markets, cut costs or merely not to look old fashioned. Whatever be the reason, the desire and motivation are clear.

But they do not have any idea nor time to think through about their needs, goals and requirements. Very often we are requested to develop a "good website".

True! But good for whom? Us or them?

Good! In what respect?

We know for sure we cannot build "good websites" without understanding their business and what features are required to deliver those objectives.

So our web consultant can work with you, inform and educate where necessary, and help you in the end to know more about internet, online business, online customers, eCommerce, emarketing etc so that you can take an informed decision.

Then, ofcourse, we can definitely build a "very good website". The first session is always FREE.

Search Engine Optimisation (SEO) Consultancy

Most companies concentrate on "technical aspects" of SEO, by using some key words, registering with search engines etc and hope that works for ever. It does not.

Search engines are getting very sophisticated and use complex algorithms to decide if a website is really useful and serving its customers to the best of their time and purpose. It is no longer a mere game of adding some key words.

It involves building easy to use and informative websites that truly reflect and meet the purpose for which a search is made by user. If the information is unrelated, incomplete, incoherent, ill organized, links to unrelated sites etc, search engines ignore your site over a period of time.

We have products, technology and expertise to help our clients with search engine optimisation and marketing efforts to realise better ROI continuously and successfully.

Business Process Improvement (Automation)

Digital technology offers great opportunities for process improvements, eliminating redundant processes altogether, improving workflow and throughput, reducing manual tasks, avoiding unnecessary data entry, access to information, collaborative efforts etc.

But many businesses stop short of realizing full benefits of digitisation and internet applications.

We study business processes and help companies to realize better ROI by utilizing their existing assets more effectively.

Database services

We consider ourselves the best when it comes to observing, analysing and understanding the data flows, data relationships, data modeling and managing databases.

We have rich experience in providing data migration, data warehousing and reporting applications and dashboards.

We also undertake cost effective data entry tasks both onsite and off-site.

Domain and Hosting services

We believe hosting is a serious job requiring top class IT infrastructure, professional management and round the clock service. It should ensure excellent performance, scalability, security and reliability.

We offer the best hosting services through our hosting partners. We take the hassel of finding and evaluating a multitude of "service providers" out for our customers. We work with reliable partners who provide domain name registrations, hosting, back up, recovery, software upgrades and hardware upgrades to match our clients requirements from time to time.

Our clients need not worry about the technologoy, hardware and software required to run their businesses successfully, uninterrupted and with appropriate safety for backups and recovery.

We do.

Site maintenance

We can provide a Web Content Management System to all our clients and train their users to update the content themselves. We can also convert your existing websites and integrate them with our dSiteManager Web CMS.

However we also understand some businesses are too busy with their own operations and it is expensive to appoint a part time or full time employee to do the site updations as and when required.

We provide site maintenance service to obviate the above need and help those clients who prefer us do the above tasks for them under a service level agreement.

Content creation, content processing and content uploading services

Content is King. All businesses need content to be published. It may be their products and services, clients, suppliers, images, audio/video, articles, landing pages etc.

Appropriate photos and art also enhance the look and feel of the site. Businesses also need branding including stationery, letter heads, visiting cards etc. They might need photography services, translation services, scanning services, resizing photos/images, processing images for web (resolution, size, shape, color, clarity ), power point presentations etc for use on the web.

Some businesses have huge number of forms, PDF files, MS Word files, Maps etc which need uploading into website. It is a huge time consuming job and depends on internet speed.

We provide cost effective services to meet the above needs and requirements.

User training

Usually one day user training is included as a part of the website proposal. Users will be trained how to use the website and also the dSiteManager to update the content.

The training covers the functional modules, if any, along with a user manual.

We follow up the user training usually 2 to 4 weeks after the site is live to see that all are comfortable with all features and functionality of the site.

You are most welcome to request for any additional specific training needs.

Data entry and Software testing

We provide cost effective software testing services both for desk top and web applications. We undertake both onsite and offsite testing.

We have a subsidiary in India and can provide very economical data entry and software testing services for off-site testing.

Similarly time consuming tasks like scanning, data capture, data correction, data validation, user manuals, systems documentation are other areas where we can provide very efficient and cost effective solutions.

Application support, User management, Onsite/Offsite support

We understand what is important to businesses. The support! No matter how good or big the vendor is, no matter how wonderful an application is, it is just as good as its support is. Because support matters

Business is not static. It evolves. People change. Markets change. The way consumers interact with businesses change. Businesses adjust continuously to these dynamic changes. if they don't, they perish.

We believe we are an extended arm of our clients. Our business analysts understand your business, our system analysts come up with cost effective solutions, our development teams build time-to-market (TTM) rapid solutions with our readymade application frameworks, test teams validate all business scenarios, IT team takes care of running of applications, user team extends user training and day to day operational help, marketing team helps with e-marketing, and database team helps with data mining, data warehousing, reporting and dashboards.

You can see the support is comprehensive and our commitment to you is total. We are not a "hit and run" company who make you sign on contract, deliver something, take your money and are gone before you know.

We are there for you when you need us most and for good.